Branding and communication materials for Mobile Music Making (m3) contest at RP (2012 – 2016)
Mobile Music Making was a yearly event created to find musical talents from secondary schools, then helping them develop their creations further. Participants were encouraged to create content using mobile devices then submit to the school. We then helped them find a mentor from practicing musicians and other specialists from RP. The final works with the mentor were presented to the public as a part of a competition.
As it was a new project and format for the school, it went through a few variations in the mechanics for the competition, which made the content “fluid” at times. I was brought in from the beginning to help develop the branding and communication collateral together with the senior management.
logo and process
email and social
handout and mailers
handout and mailers
instructional handouts
postcard promotions
screen presentations

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